Integrated Marketing Manger, Messenger Business at Facebook
Menlo Park, CA, US
Messenger is one of the fastest growing apps in the world—over 1.3 billion people use it every month. Messenger offers a rich and expressive way to instantly connect with people and businesses. As a team, we combine the best parts of a fast-moving startup while operating at global scale. We are hiring for an Integrated Marketing Manager to help grow Messenger's advertising products and business messaging solutions. The role will drive Messenger's business narrative across enterprise, developer, marketer, SMB, and consumer audiences - working in close collaboration with go-to-market teams across Facebook. The right candidate has demonstrated success in driving scaled B2B marketing programs for enterprise technology products. He or she must exhibit strong communication skills and have experience delivering results while working across large, cross-functional teams. If you are passionate about growing B2B products and thrive in a fast-paced environment, we'd be thrilled to meet you. This is a full-time position based at our headquarters in Menlo Park.

INTEGRATED MARKETING MANGER, MESSENGER BUSINESS RESPONSIBILITIES
  • Craft & develop compelling audience-specific messages and programs
  • Work with product and product marketing team to distill key functionality and benefits into core product marketing messages
  • Partner closely with brand strategy and creative teams to deliver compelling creative and communication
  • Explain complicated product and policy concepts in simple, jargon-free language
  • Drive product adoption and usage by developing and managing adoption plans in partnership with Sales, Marketing, and Product
  • Manage multiple projects simultaneously while maintaining close attention to detail and meeting tight, frequently changing deadlines
MINIMUM QUALIFICATIONS
  • 5+ years experience in marketing, working across both business and developer audiences
  • Hands-on experience developing and executing integrated marketing campaigns
  • Experience working across cross-functional teams
  • Communication skills
  • Project management experience
PREFERRED QUALIFICATIONS
  • Master in Business Administration
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.
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